WILLEMSTAD- December 13, 2022 – Recently a total of 20 Dutch travel agents came to Curaçao to participate in the KLM Curaçao Marathon, and they combined this trip with an educational visit to explore the island. During their 5-day stay, the travel agents had the opportunity to inspect several hotels and resorts, visit our downtown area and the western side of the island where they were also able to enjoy our beautiful beaches.
This year the choice was made to have the agents experience our culture and history while also concentrating on 2 themes, namely the luxury market and sustainability. The luxury market was chosen because several of the travel agencies that were on this trip sell packages specifically catered towards this segment of travelers. With regards to the sustainability theme, this is something that is very important, especially lately that sustainability is getting increasingly more attention from travelers. In light of this theme, the choice was made among others to have the travel agents walk instead of using transportation when the distance between their activities was short, tour around the capital city of Willemstad on electric scooters instead of using a tour bus, and eat at restaurants that offer healthy, locally produced food. In addition, the agents were able to see the different ways in which our neighborhoods, hotels, businesses and organizations are applying sustainable practices in their own environments. For instance, by using solar panels, watering plants with used water, offering tourists giveaways made from recycled material, and using fresh vegetables that were grown in a hotel’s own vegetable garden.
The Curaçao Tourist Board is pleased to have been able to organize this educational trip for the 20 travel agents, together with KLM. The travel agencies that were part of this trip are The Travel Club, Exit Reizen, Reisburo Bilthoven, Travel XL de Kleermaeker, VCK Travel, TUI, Silverjet, Holiday Planners, Reisburo Schoenmaeckers, Reisbureau Schiebroek, D-Reizen and Mijn Reiskennis. Travel industry magazine, Travelpro was also part of the educational trip.